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SUCCESS BEGINS WITH PLANNING…

Is it true that every hour of planning saves, 8 or more hours in execution?

The Marketing Planning & Analysis function is critical for the success of the marketing sales plan and budget. 

Marketing is a science with a creative side; but it is not about the copy and brand alone.  Planning is of paramount importance!  Selecting the right markets to enter, knowing your competition’s calendar, targeting the right channel mix and developing the testing plan will guide your plans to success.

Millions By Marketing focuses on the specific plans that will maximize your marketing dollars. 

Millions By Marketing helps guide your strategic channel mix and optimizes existing marketing through the development of new marketing test plans that can be read and implemented!

We target savings for your business through marketing audits that are guaranteed to return your investment! 


  • We successfully entered the European Traveler market with profitable sales because we knew the competition! - Telco

  • New markets driving incremental sales & profitability growth of 15% per year! - Seminar company
     
  • Analyzed results and listened to feedback on employee sales, increased profitability during store closings by $6 Million 

  • Developed new offer strategy for Telco that removed checks from offer stream; relieving $250 Million SG&A nightmare with the same Response Rate!

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